From Evaluation
To be truly successful, a marketing strategy must be properly aligned to the organisation’s overall mission
and goals, as well as other departments. GMP
Discovery is an audit that’s designed to evaluate how
effectively your current strategy meets these criteria.
To Success
Through extensive research with your staff and other stakeholders, we’ll conduct an audit of your marketing strategy to evaluate how well it aligns to business goals
and other departments, giving recommendations for improvements that will lead to success.
What Does GMP Discovery Include?
GMP Discovery is a comprehensive audit of your marketing strategy from its
alignment with your organisation’s mission, to its overall effectiveness.
We cater for all budgets and needs. Check out the table below for
details of the types of questions we can help you answer.
"We initially partnered with GMP to manage the tactical delivery of our marketing. Early on, however, Jim and the team took us through a discovery process which really helped us to tighten up our messaging so that our marketing plan was better aligned to business strategy".